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Historic Canoe Club Changes Name

On November 3, 2010, the West Rouge Canoe Club (WRCC) voted at its Annual General Meeting to change its name to the Pickering Rouge Canoe Club (PRCC). The change was made to better reflect the club’s history and communities in which it serves.

1958 – founded by the West Rouge Kiwanis on Ferguson’s Beach at the mouth of the Rouge River near Lake Ontario in Pickering.
1960's – property expropriated by the Metropolitan Toronto and Region Conservation Authority (MTRCA).
1993 – established a second site on Frenchman’s Bay, Pickering
1995 – fire destroys wooden clubhouse, but a summer camp program is still established at Rouge River, Toronto
1996 – qualified 4 paddlers as members of the Olympic Canoe/Kayak team
1997 – hosted 1st annual Pickering Dragon Boat Festival on Frenchman’s Bay
2004 to Present – qualified paddlers as members of various teams for World Dragon Boat Championships
2006 – established dragon boat camp at Frenchman’s Bay
2010 – Toronto & Region Conservation Authority (TRCA) grant permanent location on west spit of Frenchman’s Bay; qualified 1 paddler as member of the Pan Am Games team

The club now spans two growing cities in the most heavily populated area of Canada. While much has changed, the same desire to get local people involved, developing the hearts, minds and bodies of our community remains unchanged. With our sites at Frenchman's Bay and Rouge River, the Pickering Rouge Canoe Club (PRCC) is well positioned to provide programs of interest for everyone from novice to high performance and all points in between. We offer canoe, kayak, dragon boat, outrigger, PaddleAll, a junior dragon boat challenge, dragon boat rental, coaching services, summer camps, and counselor-in-training programs.

The Pickering Rouge Canoe Club is a not-for-profit organization that offers paddling programs to foster the physical, mental and emotional development of children, youth and adults in our community. Our primary focus is the development of athletes who will compete in Olympic flat water sprint canoe and kayak racing at the local, national and international level. Within this competitive framework, we also offer a variety of programs that serve athletes of all ages and ability levels through an assortment of paddlesport activities.

We off summer camps, counselor-in-training programs, canoe, kayak, dragon boat, outrigger, PaddelAll, a junior dragon boat challenge, dragon boat rental and coaching services. See our "Programs" link.

Testimonial

"...I wanted to let you know my kids have loved PRCC this week. My daughter, especially has loved every moment, can’t wait for next week and has told me she’s coming back every year to eventually become a counsellor. My son may have been a bit young for PRCC this year but he has never complained, had a great time today when he won at Pickle and an eating contest (a clever ruse by one of the counsellors to get him to eat). PRCC has tested their endurance and we are so proud of them for canoeing as far as they did. There could not have been a better place for them to be than at the shore of Lake Ontario during one of the worst heat waves in three years.

Our family may consider a membership to the club based on this great experience. Caroline, Jen and all the other staffers have encouraged my kids to eat and drink their water, and to get the sunscreen on. Because of the kid’s experience, they have told their friends in the neighbourhood and I am sure we will bring other campers to you next year..."